Head of Brand: Gagasi FM (South Africa)
Phinda currently serves as the Head of Brand at Gagasi FM; she has been the fuel behind a number of very successful local and international brands. She has worked as a marketing and communication specialist for Absa, FNB, Gauteng Provincial Health Department and City of Johannesburg. One of her key roles was as Marketing Manager- Youth and Music Brands at MTV Networks Africa (now Viacom International Media Networks Africa).
In 2013 left MTV and started her own company, Posh Marketing Agency, a strategically driven creative agency whose core focus is to assist with the growth of its client’s brands, through powerful, insightful and innovative communications solutions. As MD of Posh Marketing Agency she headed up a number of key projects for some of her clients in the Media industry in SA and the rest of Africa. In August 2014, Phinda was then headhunted by the South African Supplier Diversity Council to take on the Head Membership Advocacy role within the council.
A social capitalist at heart, Phinda aims to create opportunities for communities and individuals to connect and prosper. Volunteerism is a key feature of almost everything she does; she values the true meaning of social entrepreneurship. A phrase well suited for the supplier diversity environment, combining the “passion of a social mission with an image of business-like discipline, innovation, and determination commonly associated with economic development, transformation and supplier diversity.”
As a young passionate South African she believes in the richness of our diverse community and hopes to inspire young people to be ambitious about their contribution to this country’s growth and sustainability