Jess White

Jess White

Jess White

(Music Consultant, Artist Management, Booking Agent & Creative Production Director / Founder)

Jess White is a creative and dynamic artist manager, booking agent, music consultant and event producer, providing a platform to music, the arts and creative expression in South Africa, the region and beyond.


In 2014, he founded Akum Agency, an independent artist management, booking agency, music consultancy, event promotion and creative production company.


Akum Agency represents a diverse roster of artists from South Africa, Zambia, Mozambique, Kenya, Sudan, Ghana, Mali, Senegal and Cameroon/New Zealand, nurturing their respective talents and building their profile to national and international audiences.


As a music consultant White has vast experience in event and festival management, music export, event and festival programming, financial management, music video production, marketing, logistics, workshop facilitation, reporting writing to and music journalism.


Past clients have included: Australasian Worldwide Music Expo, Apple Music, Azgo Festival, The British Council, Bushfire Festival, Concerts SA, Igoda, IOMMa, Littlegig, Music In Africa, OSISA, Platoon, Pro Helvetia, Nafasi Art Space, Sakifo Festival, Sauti za Busara Festival, Visa For Music, Zakifo Festival and more.


In the creative producer chair, White creates and produces shows with exciting and diverse line-ups, which break boundaries and cross-cultural borders.